Financial Services Verification
Open regulated ad categories and keep compliant advertisers live
Determine whether an advertiser is appropriately licensed or exempt in each jurisdiction
Advertisers submit credentials and domains
Applicants provide business details, licensing information, and the domains and landing pages their ads lead to. Applicant communication is supported in 35+ languages.
Eligibility is verified market by market
Credentials are checked against official regulatory registries, exemptions are evaluated where they apply, and domains are confirmed as connected to the licensed entity.
Specialized regulatory analysis is applied to each decision
Specialized regulatory review produces a clear decision. Each one comes with registry and website screenshots, a rationale, and a full submission history.
Eligibility stays current after approval
Verified advertisers are monitored on an ongoing basis. Verification is revoked when licensure lapses, information proves false, or regulatory action occurs.
Common Questions
How Financial Services Verification works and what you receive
What Financial Services Verification does
Let’s talkDoes it verify advertisers in each jurisdiction where they advertise?
Yes. Decisions are made per jurisdiction, so an advertiser authorized in one market is assessed separately in the next.
Does it account for advertisers who are exempt from licensure?
Yes. Valid exemptions are evaluated and confirmed, so eligible businesses are not blocked by a rule that does not apply to them.
Does a valid license guarantee approval?
No. Submitted domains must be active, publicly available, and connected to the licensed or exempt entity. Websites are also reviewed to confirm that what they promote falls within the scope of the license or exemption.
Does it rely solely on automated registry checks?
No. Credentials are validated against official regulatory registries, and specialized regulatory analysis is applied to each decision.
Does it cover banking, investment, and crypto advertisers?
Yes. Coverage spans 400+ regulatory registries and 165 sub-verticals across banking and payments, investments and advisory, and crypto and digital assets.
Does it cover health insurance advertisers?
Yes, outside the United States. US health insurance advertisers are verified through Health Insurance Providers Certification.
How you can use Financial Services Verification
Let’s talkCan G2 Risk Solutions handle communication with applicants?
Yes. A dedicated support team works directly with applicants, with communications supported in 35+ languages.
Can I configure the application to fit my policies?
Yes. Applications are configurable to reflect your platform’s business and policy requirements.
Can denied advertisers reapply?
Yes. Denied applicants receive a decision rationale and, where applicable, suggested remediation steps.
Can approved advertisers update their domains?
Yes. Advertisers can reapply with an updated domain list, which replaces the domains previously submitted.
What Financial Services Verification delivers
Let’s talkEvidence-backed eligibility decisions
An approve or deny decision for each jurisdiction. Each decision includes registry and website screenshots, submitted documentation, a decision rationale, and a full submission history.
Ongoing eligibility monitoring
Regular review of verified advertisers, with revocation when licensure lapses, information proves false, or regulatory action occurs.
Repeat-risk visibility
Linked advertisers, domains, and identities that reveal recurring or coordinated attempts to route around verification.
What Financial Services Verification does
Let’s talkDoes it verify advertisers in each jurisdiction where they advertise?
Yes. Decisions are made per jurisdiction, so an advertiser authorized in one market is assessed separately in the next.
Does it account for advertisers who are exempt from licensure?
Yes. Valid exemptions are evaluated and confirmed, so eligible businesses are not blocked by a rule that does not apply to them.
Does a valid license guarantee approval?
No. Submitted domains must be active, publicly available, and connected to the licensed or exempt entity. Websites are also reviewed to confirm that what they promote falls within the scope of the license or exemption.
Does it rely solely on automated registry checks?
No. Credentials are validated against official regulatory registries, and specialized regulatory analysis is applied to each decision.
Does it cover banking, investment, and crypto advertisers?
Yes. Coverage spans 400+ regulatory registries and 165 sub-verticals across banking and payments, investments and advisory, and crypto and digital assets.
Does it cover health insurance advertisers?
Yes, outside the United States. US health insurance advertisers are verified through Health Insurance Providers Certification.
How you can use Financial Services Verification
Let’s talkCan G2 Risk Solutions handle communication with applicants?
Yes. A dedicated support team works directly with applicants, with communications supported in 35+ languages.
Can I configure the application to fit my policies?
Yes. Applications are configurable to reflect your platform’s business and policy requirements.
Can denied advertisers reapply?
Yes. Denied applicants receive a decision rationale and, where applicable, suggested remediation steps.
Can approved advertisers update their domains?
Yes. Advertisers can reapply with an updated domain list, which replaces the domains previously submitted.
What Financial Services Verification delivers
Let’s talkEvidence-backed eligibility decisions
An approve or deny decision for each jurisdiction. Each decision includes registry and website screenshots, submitted documentation, a decision rationale, and a full submission history.
Ongoing eligibility monitoring
Regular review of verified advertisers, with revocation when licensure lapses, information proves false, or regulatory action occurs.
Repeat-risk visibility
Linked advertisers, domains, and identities that reveal recurring or coordinated attempts to route around verification.
Digital Commerce Risk Solutions
Marketplace Monitoring
Advertiser Verification